Melville Candy Co. Clover Honey Spoons July 24th, 2014

thumbnail 300x300 Melville Candy Co. Clover Honey Spoons

Made with honey, this set of six Honey Spoons by Melville Candy Co. are great to stir into tea or to have as a candy lollipop.

Each spoon is embedded with bee pollen on wooden sticks and is hand-poured. Each lollipop weighs .5 oz.

Melville Candy Company is a family-owned company that has been producing charming barley sugar lollipops in whimsical shapes and classic flavors for a quarter century. In addition to its regular selection of fruity barley lollipops, the company offers a wide variety of seasonal and holiday products and offers endless customization options. The Weymouth, Mass.-based company recently has expanded its selection to include hard candy tea and coffee spoons.

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Manufacturers Jump Marketing Focus to Children July 23rd, 2014

Honey isn’t just for the adult Yogi Bears out there. Boo Boo bears love honey too! Product manufacturers see this fact and are gearing marketing efforts to children and parents more than ever before.

FoodBev.com reports that a recent study called Kids Food and Beverage Market in the U.S. 2014-2018 found that food and beverage products targeting kids currently account for 4% of overall industry sales. This dollar figure amounts to approximately $23 billion.

Children under nine years of age are of particular value to marketers, according to the article. Lifelong dietary habits and brand loyalty starts at an early age, and American children can influence the sale of products while Mom and Dad are strolling down grocery store aisles.

While children do influence parents and take a great part in choosing foods and beverages in many households, marketers are quick to take notice that parents must be directly marketed to as well. Marketing focus, therefore, allows for both the child and parent to be involved in mutual purchasing decisions. In a now $639 billion U.S. food and beverage market with unlimited competition, bringing in new customers and keeping them throughout the span of a lifetime is of key importance.

One company going with a direct marketing approach is Alvarado St. Bakery. The company says that its Ultimate Kids Bread is the perfect complement to every child’s lunch box. The bread contains organic honey, organic whole wheat flour, organic rolled oats and sprouted organic whole wheat berries.

Plum Organics takes things a step further and designed an entire snacking line devoted to children. The interactive dipping snacks for tots are honey wheat crackers sized for children. The yogurt dippers are made with organic honey, creamy yogurt and organic fruit.

Pepperidge Farm Goldfish S’mores Adventures is a mix of three flavors. Combined with the taste of sweet honey and rich chocolate Goldfish Grahams with marshmallows, S’mores Adventures allows parents to bring wholesome campfire fun to kids. The company says that the product is a great option for an after school snack or as an addition to the lunch box.

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Tricia’s True Confections Milk Chocolate Truffles July 17th, 2014

These truffles are made with milk chocolate ganache and dipped in milk chocolate.

TriciasMilkChocolate Tricia’s True Confections Milk Chocolate Truffles

They are sweet, creamy and contain milk and honey. The truffles come in 12 to a box.

The first winter that Tricia and Jeremy’s son, Zachary, arrived they wanted to make thoughtful yet economical gifts for their families. Over the past 15 years they have continued to make truffles, buttercreams and other chocolate treats for friends, families and through their shop in Bend, Ore.

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